The profitable structures in the realm of commercial real estate

The greatest commercial real estate moguls have a few things in common, one of which is that they know what kind of building they want to build. Some investments are more profitable than others.

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On that note, Steven Rindner shares the profitable structures in commercial real estate.

Office buildings: Office buildings have always made real estate investors a lot of money. From low-rise structures to skyscrapers, companies rent out spaces at incredible prices. The better the location, the bigger the profit.

Malls: Of all the retail buildings, the mall has risen to be the king in terms of profit. Today, malls have gone on to be superstructures that span hundreds of thousands of square feet, housing hundreds of stores that pay top dollar for rent.

Hotels: The greatest structures of the hospitality industry, hotels are as strong as ever, even with alternative means of accommodations opening up such as B&Bs and hostels. Every year, millions of tourists visit an area just to stay in a hotel or resort.

Warehouses: Harris Scott Kreichman mentions just how underrated warehouses can be. First off, they are not as expensive to build as other structures on this list. Because of this, profits for renting out warehouses can be through the roof.

A graduate of the University of Delaware and St. John’s University School of Law, Steven Rindner has served in various companies across different industries, real estate included. He is also a fan of marathon running. Visit this page for similar reads.

An exploration of the benefits mixed-use properties

While mixed-use properties have been around for decades, perhaps even centuries, it hasn’t experienced the popularity it does nowadays not just in real estate developers and investors’ circles, but also with everyone else. For this blog, Steven Rindner focuses on some of the main benefits of mixed-use properties.

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Flexibility for sellers and investors: Real estate agents have quite a flexible experience selling mixed-use properties as it can appeal to people looking for either commercial or residential spaces. Planning mixed-use property construction is also quite attractive to investors because of the potential profit and more diverse portfolios.

Cross-appeal for residents and tenants: Mixed-use properties are appealing to residents because of the proximity of many businesses. Whether it be restaurants or shops, residents see these establishments being close to where they live is a huge bonus as they no longer need to travel that far. For business owners, residents living just above their places of business represents a whole new market.

Sustainability for office workers: People who both work and live in a neighborhood filled with mixed-use properties know all too well the convenience of simply walking to one’s office. It eliminates the need for using the car or commuting. It’s also good for one’s health and great for the environment.

What about you? What other benefits can you think of that mixed-use properties bring to the table? Feel free to share your thoughts with Steven Rindner in the comments section below.

A graduate of the University of Delaware and St. John’s University School of Law, Steven Rindner has served in various companies across different industries, real estate included. He is also a fan of marathon running. Visit this page for similar reads.

How do health economists impact the healthcare sector?

Economists are often the ones who dictate the prices of commodities based on complex equations and realities like current prices of goods, and the remaining stock of raw materials. The same can be said about the healthcare industry. While people are claiming that the United States has one of the most expensive healthcare systems in the world, health economists can justify the prices. According to Steven Rindner, health economists help determine prices across the healthcare sector. Here are some examples of the goods they impact.

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Medical services

Hospitals, clinics, and other healthcare facilities all offer services. Medical treatments, consultations, hospital stays, emergency room admittance, and therapy sessions are just a few of the many services hospitals have to offer. Of course, physicians have to be paid, as well as the support staff. Likewise, utilities have to be managed. Health economists help hospital management come up with reasonable rates to charge patients to keep the hospital afloat.

Pharmaceuticals

While the pharmaceutical industry is one of the biggest moneymaking businesses in the US today, health economists are actively trying to curb practices that allow business owners to exploit the prices of key products like EpiPen. For example, in the US, generic EpiPen can cost up to $300 while in the UK, a single dose goes for about $40. Besides prices, Steven Rindner states that health economists also conduct behavioral studies on smoking and vaping, fasting and diets, and other health-related activities.

Steven Rindner is a business executive with a strong background in business development and growth strategy in media, technology, real estate services, and healthcare. For similar reads, visit this blog.

Why gamification is a good workplace strategy

Making the workplace more fun and competitive is not a really a new concept. But given the many new technologies in the digital age, it’s easier now to recognize gamification as a viable workplace strategy. Sales are boosted, for example, by creating a healthy competition among your staff, premised on a nice incentive or improved commission.

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More and more gamification techniques are becoming available in real time. These are contests designed for everyone and the spirit of competition. You can cultivate such a culture in your office by considering even minor-prize events like having customer feedback become a basis for rewarding your customer-facing staff or offering prizes to employees in the back office who can quickly reduce accounts receivable within a given period.

Keep in mind that every job position can be better measured, and workload further improved with these small gestures of fun. You get your staff to mingle and interact among themselves, which is always a great way to boost productivity. Set up regular gamification undertakings and aim for better incentives and more creative prizes.

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Lastly, gamification won’t be very effective if management is not on top of things. Ensure leadership’s full awareness of the ongoing competition and announce standings in real time, whether verbally, via email, or through screen postings all over the office. Update these as needed to motivate your team more to attain increments of successes, which are ultimately beneficial both to their work habits and well-being and your office efficiency.

Steven Rindner is a graduate of the University of Delaware and St. John’s University School of Law. He is now a business and corporate development executive with experience in media, technology, real estate services, and healthcare businesses. Follow this Twitter page for more business tips and insights.

Effective social media strategies for startups

The usual dilemma of most startups is prioritizing which comes first: the money or the marketing. And there’s no easy answer to this. Startups need customers to make money and vice versa. But without a solid marketing strategy, the small business might just as well be non-existent to most customers. Here is where turning to social media helps tremendously. 

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Social media is increasingly being seen as a promising and effective marketing tool for big business leaders and startups managers alike. To maximize its use, one should first develop a marketing plan. Without which, all social media activity will fall flat. Establish a goal and supporting metrics to measure whether what you’re doing is successful is not. Before that first Facebook post or Twitter tweet, know the outcome you have in mind and possible humps on your way there. 

Secondly, take advantage of team play. You are in a good position as a startup to have your employees contribute to your marketing efforts via social media. It empowers them, too. Having brainstorming sessions with the entire team can lead to grand ideas for blog posts, tweets, and status updates. Consider this: 70 percent of customer brand perception is based on experiences with people. Startups that encourage their employees to publicly engage customers on social media will edge the competition in terms of reputation-building. 

Finally, startups should harness consumer-to-consumer recommendations. This can be done in a handful of ways, like directly asking for referrals among your most-satisfied customers, building a highly visible community through webinars and crowd-sourced content, and offering incentives for referrals such as rewards points or percentage discounts. This can even be the beginning place of future influencer marketing. 

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Steven Rindner is a business and corporate development executive with experience in different fields. Drop by thisblog for more similar reads.

Knowing what it takes to add more value to customers

In this day and age, defining the customer base and knowing what it takes to satisfy their demands rule business consciousness. Consumers have been shown to be more exacting when it comes to their needs and what they get from companies they continually patronize.

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Keeping existing clients engaged and contented is ultimately more profitable than investing in new leads. Businesses should learn how to be mindful of people who have been with them from the beginning, believing in their products and ideals. Giving customers more value for their money can be tough, but it’s a conundrum that sustains business. 

Continuously placing a premium on what the customers need primarily drives business creativity. It is always advisable for firms to find more information about their customers, not just for marketing purposes but chiefly to lend their personal touch and maintain their satisfaction past product or service purchase. 

Customers also appreciate being informed and updated about developments and changes related to the products and services they bought. Company communication doesn’t always have to harp on making a sale. Clients will stay loyal if they feel they are an integral part of the business. Following up on their requests and questions promptly might be time-consuming, but it is one of those basic services that should be in place if one hopes for constant patronage.

Integrating new technologies in corporate communication and customer service to augment customer involvement and satisfaction can also add value to customer experience. By making it easier for them to get in touch, receive timely replies, and interact with on-the-go platforms and solutions using their preferred medium, companies are able to provide the most valuable clients topnotch service.

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Steven Rindner is a business and corporate development executive with a strong background in business development and growth strategy across a number of industries including media, technology, real estate services, and healthcare. To get similar updates, visit this page.

Disruptive technologies that are out to change the future of business

The business world relies on transactions that involve the consumers in an ever-changing flow of exchanges. Economies can only truly thrive if they consider the inevitable and significant changes that processes go through when new technologies are introduced. Companies that can’t keep up with the demands of the public and adopt current innovations wouldn’t be able to survive the challenges of the 21st century. Disruptive technologies have been influential in shaping businesses and redirecting their priorities. They have promoted a variety of practices that coincide with newer methods of conducting operations, creation of previously untapped markets, and others. 

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Probably one of the earliest disruptions the business world experienced is the sudden necessity for companies to explore platforms for mobile and wearable tech. The ubiquity of smartphones and wearables in the last few years started widespread development of apps, products, and other mobile avenues for performing business deals, transactions, services, and whatnot. Nowadays, it is not enough that firms have an online presence. They have to provide a mobile, on-the-go solution for their customers who spend most of their time glued to their phones. Mobile payment systems and digitally stored identification details may soon find a deeper integration into business activities. 

Some people might think that artificial intelligence is still largely sci-fi stuff, but the truth is some web and mobile functionalities already use some type of artificial intelligence to learn about the ways people interact with their devices, the purchases they make, and virtually all decisions that connect people with the surroundings. The Internet of Things is another extension of such functionality that promises deeper connectivity and automation.

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Steven Rindner is a business and corporate development executive with expertise in business development and growth strategy across a number of industries including media, technology, real estate services, and healthcare. To learn more about his professional work, follow this Twitter account.

Strategic growth through social media

Breakthroughs in technology have redefined the global lifestyle. As connectivity has reached its most advanced state, it seems that almost everyone wants to have a piece of the action. The result is a personal stake in a completely engaging interconnectedness which we now know as social media. If one wants to grow as a business, social media is now a viable channel for doing so. 

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Shareability is probably one of the biggest draws that hook people on social media. This becomes the platform by which people agree or disagree. It doesn’t really matter, so long as there is a lot of buzz, especially if it’s your product that is the topic. Sharing creates a lot of mileage for business. 

If your company has a social media presence, then you are also interested in subscription. Whether this is in the form of likes, friends, followers, or views, once an individual considers you interesting enough, he is willing to become your subscriber. Clearly, this allows your network to grow. 

Another characteristic that makes social media an effective growth platform is instantaneity. The moment you share something that’s worth a person’s time and attention, it reaches your network of subscribers, and maybe even their individual networks. 

Strategic growth through social media is all about getting into the general consciousness of the market. This can be achieved successfully. Once people know who you are and how it makes sense for your business to be a part of their lives, then you know that you’re all primed for growth. 

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Steven Rinder is a seasoned expert on business development. He is also a running enthusiast. For more about his interests, visit this Pinterest page.

Instagram Your Brand: Five Tested Marketing tips

There are now 400 million active users of Instagram, making it one of the most used social media sites on a daily basis. Launched in 2010, Instagram has become more than a photo gallery for personal use. In fact, a lot of companies are now making their brands "instagrammable."

How companies can maximize Instagram depends on the product or service that they offer. It is, of course, impossible for a company dealing with corporate services like banks or airlines to come up with a concept similar to beauty brands. However, this doesn’t mean banks, airlines, and other service-oriented companies cannot come up with creative visuals that they can post on their Instagram account.

Here are other five tips on how companies can use Instagram:

- Have a grid concept or a specific theme. Many people are becoming conscious of how their Instagram accounts look like to achieve having an account that people will also call #feedgoals. Some people decide on a particular theme for their posts, example, white borders or a regular font or filter to use for the photos. Others are getting into grids. Having a theme or key elements in the posts – such as white only background or greenery on all posts – will make an account easier on the eyes, thus attracting more followers.

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- Share a story and be consistent. Service-oriented companies like hotels, banks, airlines, and the like can use Instagram to share their company’s mission, vision, and even customer feedbacks, not only through compelling visuals but brief but straightforward captions. It’s best if these stories are posted as a series or on a regular schedule for consistency.

- Hold a promo or contest exclusive to Instagram. This is one of the fail-safe steps on how to gain more followers on Instagram. It also is a good way to establish a hashtag or geotag for the brand, which customers may use even after the promo. According to BrandWatch.com, posts that have hashtags get at least 12.6 percent engagement, and those with location receive 79 percent engagement. This will be helpful especially for physical shops or restaurants.

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- Utilize the video. So, what if Snapchat’s all the rage lately? Instagram has its own video option that brands can use to make interesting content. The embed option makes it easier for companies to use their Instagram videos on their website or blog too.

Cross-post using other accounts. Instagram have its own unique features, but it’s best used with other sites, too. Linking Instagram to Facebook makes promotion easier. With hashtags, which are also recognized on Facebook, brands can leverage their contests or social media buzz once it’s cross-posted on Facebook. Plus, this can lead to additional followers too.
Read more business-related tips and articles on this Steven Rindner blog.

The Three Fundamental Roles of Every Business Manager

Working as an “ordinary” employee is already daunting; being a business manager or owner could be a lot worse. However, even in a very hectic and stressful environment such as the workplace, grace and proper demeanor must still be observed—and this is applicable to all ranks. Executives should be aware of the following tips inducing harmony and goodwill in among their teams:

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1. Solicit and make ideas. Leaders do not need to compose plans and strategies all by themselves. While they need to be innovative and creative in all decisions, they must also lend a generous ear to their subordinates’ opinions. Two heads are better than one, after all. Additionally, they must set expectations in everything they do.
2. Know people by their first names. Acknowledging people at least by their first name—even caretakers and custodians—is one of the basic steps in establishing amicable relationships with everyone in the workplace. In large organizations, of course, this is not always possible. Knowing “most” of them—or at least trying to—would suffice. Moreover, eye contact is important while communicating.
3. Provide all the tools people need. Technology and mentorship-based support are crucial to helping employees become more productive and committed to their work. While not every company has the capability to do this, at least trying to work on what is possible and within capacity is praiseworthy enough. 

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Steven Rindner is an experienced business and corporate development executive distinguished for his results-oriented leadership. To know more about him, add or follow him on Google Plus.